Joshua Allen Franks, SVP of Operations at e.l.f. Beauty, Inc. ($ELF), sold shares on the open market five times over the past year, totaling about $7.1 million. His most recent sale occurred on September 16, 2025. These sales rank 1485th among 11,678 individual insiders, below the average sale amount of $8.6 million across about 6.4 transactions per insider. Franks made no open market purchases in the last 365 days.
| Transaction Date | Company | Ticker | Insider Name | Title | Transaction Type | Security | Shares | Price | Shares Owned Following | Total Shares Outstanding | % of Owned | % of Outstanding |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Sept. 16, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 7913 | $145.00 | 99,369.0000 | 56,328,377 | 7.38% | 0.01% |
| June 11, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 13189 | $125.00 | 107,282.0000 | 56,328,377 | 10.95% | 0.02% |
| June 5, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 1496 | $117.61 | 120,471.0000 | 56,328,377 | 1.23% | 0.00% |
| June 3, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | A | Common Stock, $0.01 par value | 19167 | $0.00 | 133,827.0000 | 56,328,377 | 16.72% | 0.03% |
| June 4, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 11860 | $115.56 | 121,967.0000 | 56,328,377 | 8.86% | 0.02% |
| April 21, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 51353 | $53.36 | 114,660.0000 | 58,345,174 | 30.93% | 0.09% |
| April 18, 2025 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | A | Common Stock, $0.01 par value | 94027 | $0.00 | 166,013.0000 | 58,345,174 | 36.16% | 0.16% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 300 | $196.78 | 74,055.0000 | 57,788,454 | 0.40% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 200 | $198.77 | 73,855.0000 | 57,788,454 | 0.27% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 200 | $199.91 | 73,655.0000 | 57,788,454 | 0.27% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 600 | $201.93 | 73,055.0000 | 57,788,454 | 0.81% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 100 | $204.60 | 72,955.0000 | 57,788,454 | 0.14% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 100 | $206.35 | 72,855.0000 | 57,788,454 | 0.14% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 869 | $210.01 | 71,986.0000 | 57,788,454 | 1.19% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 601 | $193.76 | 74,755.0000 | 57,788,454 | 0.80% | 0.00% |
| July 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 400 | $195.87 | 74,355.0000 | 57,788,454 | 0.54% | 0.00% |
| June 6, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 2242 | $184.15 | 78,746.0000 | 57,788,454 | 2.77% | 0.00% |
| June 6, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 2990 | $184.85 | 75,756.0000 | 57,788,454 | 3.80% | 0.01% |
| June 6, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 300 | $185.76 | 75,456.0000 | 57,788,454 | 0.40% | 0.00% |
| June 6, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 100 | $186.72 | 75,356.0000 | 57,788,454 | 0.13% | 0.00% |
| June 6, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 2194 | $183.22 | 80,988.0000 | 57,788,454 | 2.64% | 0.00% |
| June 5, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 1725 | $184.96 | 95,710.0000 | 57,788,454 | 1.77% | 0.00% |
| June 5, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 12528 | $184.96 | 83,182.0000 | 57,788,454 | 13.09% | 0.02% |
| June 3, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | A | Common Stock, $0.01 par value | 11198 | $0.00 | 97,435.0000 | 57,788,454 | 12.99% | 0.02% |
| April 23, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 12506 | $172.50 | 86,237.0000 | 57,788,454 | 12.67% | 0.02% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 347 | $157.11 | 107,369.0000 | 57,788,454 | 0.32% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 500 | $155.56 | 108,248.0000 | 57,788,454 | 0.46% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 532 | $156.42 | 107,716.0000 | 57,788,454 | 0.49% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 100 | $158.19 | 107,269.0000 | 57,788,454 | 0.09% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 500 | $160.01 | 106,769.0000 | 57,788,454 | 0.47% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 100 | $162.03 | 106,669.0000 | 57,788,454 | 0.09% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 1500 | $164.34 | 105,169.0000 | 57,788,454 | 1.41% | 0.00% |
| April 19, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 6426 | $165.65 | 98,743.0000 | 57,788,454 | 6.11% | 0.01% |
| April 18, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 29388 | $166.40 | 108,748.0000 | 57,788,454 | 21.27% | 0.05% |
| April 17, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | A | Common Stock, $0.01 par value | 54400 | $0.00 | 138,136.0000 | 57,788,454 | 64.97% | 0.09% |
| April 15, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 727 | $165.16 | 83,736.0000 | 57,788,454 | 0.86% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 928 | $202.49 | 88,925.0000 | 55,337,554 | 1.03% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 801 | $203.30 | 88,124.0000 | 55,337,554 | 0.90% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 500 | $204.61 | 87,624.0000 | 55,337,554 | 0.57% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 500 | $206.57 | 87,124.0000 | 55,337,554 | 0.57% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 500 | $208.95 | 86,624.0000 | 55,337,554 | 0.57% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 927 | $210.57 | 85,697.0000 | 55,337,554 | 1.07% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 700 | $211.41 | 84,997.0000 | 55,337,554 | 0.82% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 1150 | $201.46 | 89,853.0000 | 55,337,554 | 1.26% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 134 | $213.83 | 84,463.0000 | 55,337,554 | 0.16% | 0.00% |
| March 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 400 | $212.47 | 84,597.0000 | 55,337,554 | 0.47% | 0.00% |
| Jan. 9, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 14500 | $152.71 | 91,003.0000 | 55,337,554 | 13.74% | 0.03% |
| Jan. 9, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | M | Stock Option (Right to Buy) | 14500 | $0.00 | 0.0000 | 55,337,554 | 100.00% | 0.03% |
| Jan. 9, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | M | Common Stock, $0.01 par value | 14500 | $15.70 | 105,503.0000 | 55,337,554 | 15.93% | 0.03% |
| Jan. 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | M | Common Stock, $0.01 par value | 200 | $15.70 | 91,203.0000 | 55,337,554 | 0.22% | 0.00% |
| Jan. 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | S | Common Stock, $0.01 par value | 200 | $152.54 | 91,003.0000 | 55,337,554 | 0.22% | 0.00% |
| Jan. 8, 2024 | e.l.f. Beauty, Inc. | $ELF | Franks Joshua Allen | SVP, Operations | M | Stock Option (Right to Buy) | 200 | $0.00 | 14,500.0000 | 55,337,554 | 1.36% | 0.00% |